Gideon Greaves has been appointed Managing Director at Supercoin, marking a new chapter in his career across Web3, blockchain, venture capital, and digital assets.
Greaves announced the move after several years of investing in Web3 infrastructure across emerging markets, highlighting the growing role of stablecoins in reshaping the future of payments. In his new position, he will help lead Supercoin’s strategy as the company builds ZARsc, a regulated South African rand-backed stablecoin, alongside a consumer wallet designed to make digital money more accessible for everyday use.
Supercoin is focused on developing regulated stablecoin infrastructure for emerging markets, starting with South Africa. The company’s broader ambition is to create a multi-market, multi-currency stablecoin network supported by real-world payment rails, liquidity, and digital distribution.
Greaves brings extensive experience as an entrepreneur, investor, and advisor in the blockchain and Web3 sectors. He has previously held senior leadership roles, including Managing Director positions at CV VC Africa and KEY Difference, where he worked on supporting blockchain startups and expanding Web3 ecosystems across emerging markets.
His appointment comes as stablecoins continue to gain momentum as a practical payment infrastructure, particularly in markets where faster, more affordable, and more accessible financial solutions are needed. With his background in emerging-market investment and digital asset innovation, Greaves is well positioned to support Supercoin’s growth and expansion strategy.
The move represents a significant milestone for both Greaves and Supercoin, as the company works to build regulated digital money solutions that can serve consumers, merchants, exchanges, payment partners, and cross-border settlement corridors.
