Jowana Hattar has been promoted to Director of Client Relations and Customer Success at CoinMENA, marking an important milestone in her career within the digital assets and financial technology sector.
In her new role, Hattar is expected to lead efforts focused on strengthening client relationships, enhancing customer success strategies, and supporting CoinMENA’s expanding user and corporate client base across the MENA region and beyond. Her responsibilities will likely include improving client engagement, supporting institutional and retail users, and ensuring a smooth, secure, and reliable experience for customers using the platform’s digital asset services.
The promotion reflects Hattar’s continued contribution to CoinMENA and highlights the company’s focus on developing talent from within. As cryptocurrency platforms increasingly prioritize trust, education, regulatory compliance, and high-quality client service, leadership roles in client relations and customer success have become essential to supporting long-term growth.
Hattar’s advancement comes at a time when digital assets are becoming more closely connected with traditional finance. Her new position places her at the center of CoinMENA’s client-focused strategy, helping users and corporate clients navigate the digital asset market with confidence, transparency, and security.
About CoinMENA
CoinMENA is a leading regulated cryptocurrency trading platform connecting traditional finance with crypto across the MENA region and beyond. The platform enables investors to buy, sell, send, receive, and store digital assets safely and securely, while also supporting deposits and withdrawals in local currency.
CoinMENA supports more than 50 digital assets, including Bitcoin, Ethereum, and stablecoins such as USDT, RLUSD, and USDC, allowing users to build and manage diversified digital portfolios.
The company is licensed by the Central Bank of Bahrain (CBB) and Dubai’s Virtual Assets Regulatory Authority (VARA), offering institutional-grade security, regulatory compliance, and deep liquidity for retail, corporate, and OTC clients.
Trusted by more than 1.5 million users and 2,000+ companies, CoinMENA provides compliant facilities for large-value transactions and offers a more efficient and cost-effective alternative to traditional financial settlements.
Its corporate services include a dedicated OTC desk for large-volume trades, white-glove support, expert account management, audit-ready reporting, secure custody solutions, and technology designed to help companies integrate crypto capabilities while maintaining operational control and security.
With Hattar’s promotion to Director of Client Relations and Customer Success, CoinMENA is set to further strengthen its client experience, deepen corporate relationships, and support the continued growth of regulated digital asset adoption across the region.
