Global multi-asset broker ThinkMarkets has reportedly hired Dubai-based executive Junaid Daher as Head of CRM and Lifecycle, strengthening its marketing leadership and customer relationship management capabilities.
According to an exclusive report by FX News Group, Daher joins ThinkMarkets after spending approximately two years with CFI, where he worked as Marketing Automation Manager.
Before joining CFI, he served as CRM Manager at MultiBank Group between 2023 and 2024. His professional background also includes experience with Fasset, QisstPay and S&P, spanning financial services, marketing technology and customer engagement.
In his new role, Daher's experience in CRM operations and marketing automation is expected to be relevant to ThinkMarkets' work in client communications, lifecycle management and customer retention. The company has not publicly detailed his responsibilities in the report.
The appointment follows another senior marketing recruitment at ThinkMarkets, with Will Burnham recently joining the company as Executive Director of Growth Marketing.
Together, the two leadership additions indicate increased attention to the broker's marketing infrastructure and its ability to manage relationships with clients across different stages of the trading experience.
ThinkMarkets operates internationally through entities licensed in several jurisdictions, offering access to forex, contracts for difference and other financial instruments.
The recruitment comes as online brokers continue competing to improve client engagement and retention through increasingly sophisticated marketing systems, data analysis and automated communication platforms.
Daher's appointment adds further experience to ThinkMarkets' marketing leadership as the company develops its activities across international markets.
